One thing we’ve learned after designing on the Squarespace platform for years, is that technology is always changing. We’re excited to grow our skills and implement advanced coding techniques from Standout Squarespace, so that we can create unique, elevated websites and provide an exceptional client experience!

About Juniper + Crown

A new hair salon in Phoenix, Arizona, Juniper + Crown offers top-notch hair services that honor the earth through the use of organic hair products. Founder Grace Ona is a visionary hairstylist and environmental advocate dedicated to the health of our planet, and her salon has become a haven for those seeking to enhance their natural beauty in harmony with nature.

Juniper + Crown Style Guide

Juniper + Crown’s color palette is bold, playful and modern. The neutral base serves as a blank canvas for colorful hues of red, orange and brown, which are inspired by freshly dyed hair. A vibrant shade of green not only corresponds with the color of their in-house hair tools, but also nods to their green business rooted in sustainability. Two font styles were selected. Speaking to the bold and modern brand words, PP Right Didone is used for titles (uppercase) and headers (capitalized). Space Mono adds a casual and playful balance through the body text.

Juniper + Crown Squarespace Website Design

Below, the homepage for Juniper + Crown introduces and directs visitors to each main offering of their business.

Above the fold, we immediately start off with a modern and somewhat nostalgic layout that reminds clients of the style lookbooks found scattered among the magazines in hair salons. Emphasis is placed on the contact navigation link by converting it to a call-to-action button. The brands hero statement is immediately below, where the sub-logo and manifesto follow. The button link “Accepting new clients!”, lets visitors know that books are open, as it’s common in the industry to pause new clients. This can be changed to “Get on the waitlist!” when the salon does not have capicity to take on new clients. Alternating services and a brief description link to the corresponding pages, while a scrolling marquee banner links to the scheduling form. Overlapping blocks introduce the founder and studio stylists, with recent blog posts providing education to Juniper + Crown’s audience underneath. Next, a slideshow testimonial block builds social proof and cultivates confidence in potential customers. Finally, the newest launch — an in-house hair care line — is introduced, and invites both studio clients and the general public to purchase the same organic hair care products used in the salon.

Even after years in the industry, technology is always changing and there’s always more to learn. We’re so excited to be taking an advanced coding course that enables us stay up to date, create elevated websites for our clients, and provide an *even higher* ROI on their projects!

This website was developed as part Standout Squarespace.

Custom Squarespace Design

We specialize in building custom Squarespace websites that elevate your online presence, engage your audience, and drive sales. Meticulously crafted for your brand and no one else’s, our custom Squarespace website designs are built with features and functionality that align with your aesthetics and help you achieve your business goals. Consider what would it mean for you if:

Customers are instantly clear on what you do, and how your products or services will impact their life.
Your offerings sell themselves, effortlessly.
Customers keep coming back, because of the memorable experience you offer.

Whether you’re an established business or just starting out, our signature Squarespace web design service lays the groundwork to set your business up for success!

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